Choice Begins Here

Legal watchdog launches ad campaign in Massachusetts defending pro-life centers from state attacks

CV NEWS FEED // The American Center for Law & Justice (ACLJ) is launching an ad campaign, “Choice Begins Here,” promoting pregnancy resource centers in Massachusetts after the state published a series of ads targeting these centers.

The Nashville Publicity Group wrote in a press release published by Christian Newswire that the state began a taxpayer-funded advertisement campaign in late 2024 against pregnancy resource centers (PRCs), depicting these life-saving centers as deceptive and dangerous.

“Since the Massachusetts campaign was launched more than six months ago,” the ACLJ writes, “the state hasn’t received a single complaint about PRCs that would back up their claims.”

The ACLJ’s campaign will use outdoor, streaming, and digital advertising to reach out to pregnant women and let them know that abortion is not the only option.

Read more...